Kettlebell strength training for adults 35+

Build strength
that lasts.

Strength and power are skills you can keep building. Bell Power is a structured kettlebell program with a clear plan for every session, so you can train at home, on your schedule, at your own level.

Strength for the long game.

Free for 7 days, then $31 a month. Cancel anytime. You'll need a pair of kettlebells.

Hero photo

Adult 40+ mid kettlebell swing

Why power matters

Power is the first thing to fade.
It's also trainable.

Strength is how much force you can produce. Power is how quickly you can produce it: getting up off the floor, catching yourself on a stumble, taking stairs with energy, lifting a suitcase into an overhead bin.

Research suggests muscle power declines earlier and faster than strength as we get older, yet most training plans for adults barely touch it. Bell Power trains it on purpose, using kettlebells, with no jumping and no complicated equipment.

01

Build strength.

Develop the strength to carry, lift, climb and move with confidence.

02

Train with power.

Practise moving with intent and control, so your training builds more than endurance.

03

Progress with purpose.

Follow a plan that builds on what you did last week instead of guessing what to do next.

Strength for the long game.

Meditation for strong people.

For people who find stillness through movement, not by sitting still.

Strength that carries over.

Swings, squats, get-ups and carries challenge strength, coordination and control, in the positions real life puts you in.

Power with purpose.

Practise producing force and moving with intent. The point isn't to get tired. It's to build physical skills you actually use.

Focus you can feel.

A good kettlebell swing asks for your full attention. Rhythm, breathing, timing and control pull you into the present, and the rest of the day goes quiet for a while.

Training photo

Kettlebell swing rhythm

The Bell Power method

Five sessions. One plan.
Nothing to figure out.

Open your program, follow the session and focus on the work in front of you. Each week has the same shape, so you can practise, refine and build on what you did before.

Same movements. A different level of you.

MonStrength
TuePractice, Power & Conditioning
WedStrength
ThuPractice, Power & Conditioning
FriStrength
SatRest or optional
SunRest

Train with a plan. Adapt to the day.

The plan gives you structure. Some days you'll feel ready to push. Other days a lighter weight and cleaner technique are the better choice. The aim isn't to win every workout. It's to build a practice you can sustain for years.

Some weeks you might press a pair of 16 kg bells for five sets of five. The next week, after a short night's sleep or a hectic few days, you might press 12s. Both are the plan working. Progress shows up in the trend over months, not in a number that rises every week.

Start your 7-day free trial

Who it's for

Built for adults 35 and over who want to stay strong and capable.

You might be a good fit if you:

  • Already enjoy being active and want structured strength and power work that complements the rest of your training.
  • Want a plan to follow, without needing a different workout every day.
  • Value good technique and steady progress over chasing exhaustion.
  • Want training that fits real life, with days when your energy and schedule vary.

Is it right for your experience level?

Bell Power is self-directed, so some training experience helps. You don't need to be an advanced kettlebell lifter, but you should be comfortable learning movements on your own and choosing sensible weights. If you're new to exercise or want hands-on help with the basics, start with a qualified coach.

One plan. Your level. Your progress.

Start your 7-day free trial

Your Bell Power membership

A clear plan. Five sessions a week.
$31 a month.

Try it free for seven days.

What's included

  • Five planned workouts each week: strength, power and conditioning.
  • Structured progression, with planned training blocks.
  • Exercise guidance through TrainHeroic.
  • Mobility and preparation work in every session.
  • The flexibility to train on your own schedule.
  • Cancel your monthly membership anytime.

What you'll need

A pair of kettlebells and a clear, safe space to train.

Suggested weight per bell: women 8–16 kg (about 18–35 lb), men 12–24 kg (about 26–53 lb), depending on bodyweight and experience. If you're between sizes, start lighter.

To be clear

Bell Power is a self-directed online program. Personalised one-to-one coaching and individual feedback aren't included.

Start your 7-day free trial

The seven-day trial is free. A payment method is required to start. Unless you cancel before the trial ends, your membership continues at $31 a month. Membership and billing are managed through TrainHeroic.

Frequently asked questions

Do I need kettlebell experience?

Some training experience helps. You don't need to be advanced, but you should be comfortable learning movements independently and choosing sensible weights.

What equipment do I need?

A pair of kettlebells and a clear, safe space to train. Suggested weight per bell: women 8–16 kg, men 12–24 kg, depending on bodyweight and experience.

How do I access the workouts?

Through TrainHeroic, on your phone, tablet or computer.

Does the program adapt to me personally?

No. It's a shared structure with progression guidance, and you choose the weights and effort that suit you. Personalised programming and individual feedback aren't included.

Will my weights go up every week?

No, and they aren't supposed to. You log your numbers each week and choose your weight based on how you feel that day. Progress shows up over months.

What happens after the free trial?

Unless you cancel within the seven days, your membership continues at $31 a month. Check the TrainHeroic checkout page for exact terms and cancellation steps.

Your next step starts with a plan.

You don't need a new workout every day. You need a way to practise, progress and keep showing up.

Build strength that lasts. Strength for the long game.

Start your 7-day free trial

Free for 7 days, then $31 a month unless you cancel first.